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可口vs百事:可乐之战

可口vs百事:可乐之战 ColaWars(2019)

评分:6.6
导演:
类型: 纪录片
制片国家/地区: 美国
又名:ColaWars
剧情简介:可口vs百事:可乐之战剧情:TracesthelongandferociousrivalrybetweenCokeandPepsi,centeredonthe“NewCoke”debacleof1985.Foralmostahundredyears,Cokehadbeentheundisputedleaderinthemultibilliondollarglobalsodaindustry–stodgy,predictable,butindisputablytopdog–whilePepsihadbeentheupstartNo.2,foreverpokingatitsbigbrotherwithcuttingedgeadvertising.Butin1985,inastranger-than-fictiontwist,Coca-Cola’sexecutivestookastepsodaringthatnooneineithercompanycouldbelieveit:theychangedtheformulaofthemostpopularbeverageontheplanet.

视频中的广告请不要相信都是骗子!

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